Unlisted publisher Polskapresse has announced it will launch a new national Polish newspaper in October, Gazeta Prawna reported Thursday.
Newcomer Polskapresse will give market leaders Axel Springer and Agora a run for their money, widening competition in Poland.
Gazeta Prawna cited unnamed sources, who said Polskapresse has set up a media push for the new national paper for the middle of October, Forbes reported.
Axel Springer and Agora have been fighting for national newspaper market leadership since Springer launched the tabloid daily Fakt three years ago, and Agora has pushed to keep its quality national daily, Gazeta Wyborcza, on top.

