WAN-IFRA

Shaping the Future of the Newspaper

Date

Fri - 25.05.2012


Yahoo adds universal search to combat Google

Yahoo adds universal search to combat Google

Yahoo has upgraded its search to “universal search,” a results-blending concept used by Ask.com, MSN and Google. Its search results will now include relevant photos from its Flickr, events posted at its Upcoming.org and materials from Yahoo Answers, reports the Wall Street Journal. Besides these, videos from YouTube, owned by Google, will also be included in Yahoo search results.

Yahoo is eager to become number one in search, according to Vish Makhijani, Yahoo's Senior VP and General Manager.

“We'll chip away. This was the first step. We'll take shots, take chances,” he said, according to paidContent.

Author

Erina Lin

Date

2007-10-04 07:02

Shaping the Future of the Newspaper


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