WAN-IFRA

Shaping the Future of the Newspaper

Date

Fri - 25.05.2012


German newspaper showcases brighter new look

German newspaper showcases brighter new look

Frankfurter Allgemeine Zeitung, one of the most conservative daily newspapers design-wise in Europe, has moved to a more modern look, adding photos and dropping the last of its old typeface.

But the daily newspaper, published in Frankfurt am Main, isn't giving up substance for style, newspaper executives stated.

“Much is different, but the basic approach remains, and this newspaper will in the future still not be like any other,” executives stated on the newspaper's Web site, according to a report by the International Herald Tribune.

The changes have been made to accommodate readers with less time to get through the newspaper, and with less time to read regularly. Previously, FAZ, owned mainly by the FAZIT Foundation, had only ran 33 photos on the front page since it was founded in 1949. Its page 1 editorial columns still used headlines in old Fraktur script, an antique blackletter typeface nowadays relegated to newspaper mastheads and pub signs.

Although the changes aren't radical – more white space around articles, Times New Roman Condensed Bold font and more photos – “the new format is generally fresher and more inviting,” Werner D'Inka, co-publisher, is quoted as saying. “It will make it easier for readers to orient themselves quickly.”

Tags

Author

Leah McBride Mensching

Date

2007-10-10 07:35

Shaping the Future of the Newspaper


© 2012 WAN-IFRA - World Association of Newspapers and News Publishers

Footer Navigation