WAN-IFRA

Shaping the Future of the Newspaper

Date

Fri - 25.05.2012


Reading and TV are still consumers' favourites

Reading and TV are still consumers' favourites

Even in the current a digital era, U.S. consumers still say their favourite leisure activities are reading, watching TV and spending time with friends and family, according to The Harris Poll.

Computer activities, however, were ranked fourth most favourite, despite the fact that the percentage of people listing it as a favourite has gone up slightly over the last seven years.

This poll also examined the number of hours spent working and leisure. The Harris Poll found that a respondent spent a median of 45 hours working on average per week in 2007, declining from 50 hours in 2004. The median amount of time available for leisure is 20 hours per week in 2007, up a bit from the median of 19 hours per week in 2004, according to eMarketer.

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Author

Erina Lin

Date

2007-12-01 07:14

Shaping the Future of the Newspaper


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