Google's share in online searches is the highest in the world, amounting to 62% in the United States in July, according to comScore data. In addition, the search engine company is also outracing its mobile Web competitors, the Silicon Alley Insider reported Tuesday.

Sixty-three percent of mobile Internet users employ Google for searches, which is nearly double that of Yahoo!, which attracts 35 percent of all users.

The company has 88 percent penetration in Italy, whereas Yahoo! has only 20 percent. In Germany, Google is used by nearly 82 percent of users and Yahoo! is used by 9%, according to the Silicon Alley Insider.

“The big difference between the Web and mobile search: The search engine you use on the Web is mostly about individual choice. But on the mobile Web, it's much easier for competitors to buy market share,” the Silicon Alley Insider report stated.

Mobile carriers may team up with search engines so that they are featured on the platform or mobile “decks,” similar to Google's recent venture with Verizon. In addition, search engines may be placed directly on mobile phone screens or browsers, much like Google is on Apple's iPhone.

According to the Silicon Alley Insider, more than 9 percent of U.S. mobile phone subscribers use search engines on their phones, an increase of nearly 3 percent since 2007.