WAN-IFRA

Shaping the Future of the Newspaper

Date

Thu - 24.05.2012


Post-Intelligencer may go online-only

Post-Intelligencer may go online-only

After losing US$14 million in 2008, the Seattle Post-Intelligencer and may cut its print edition and go online-only to save itself, Pudget Sound Business Journal's TechFlash reported Wednesday.

The newspaper's publisher, Roger Oglesby, has asked employees for ideas on how to change the Post-Intelligencer into an online-only operation, much like The Christian Science Monitor did at the end of 2008.

"Please don't confine yourself to staffing proposals. We're interested in your thoughts on how to maintain and grow our online audience so we might have the competitive advantage in the market. If you have ideas to help us drive the revenue side of the business we're interested in that, too," Oglesby told staffers in a memo, according to TechFlash. "Send along ideas for partnerships, part time models, revenue sharing, freelancing and any other creative types of structures that might help us reach our goal of creating a profitable business model in the market."

Hearst Corp. put the newspaper up for sale last week and announced that if a buyer could not be found within 60 days, the paper would either go online-only, or be shut down completely. Projected losses for 2009 are expected to climb above $14 million if nothing changes.

Author

Leah McBride Mensching

Date

2009-01-16 06:08

Shaping the Future of the Newspaper


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