Chicago-based Web start-up The Printed Blog is set to launch weekly newspapers containing reprinted blog postings on Tuesday in Chicago and San Francisco, Brand Republic reported Thursday.

Each newspaper will run the blog postings and other user-generated content, such as photos, along with about 200 advertisements.

Although the newspapers will start out as weeklies, The Printed Blog hopes to end up publishing up to two editions per day in many cities across the United States. The newspaper, which will be laid out like a blog, will be free, and supported by ads, according to Brand Republic. For example, larger cities such as Chicago could end up having up to 50 separate editions for individual neighbourhoods.

"There were so many techniques that I've seen working online that maybe I could apply to the print industry," Joshua Karp, founder and publisher of The Printed Blog, told The New York Times.

The hyperlocal blog content is hoped to attract local advertisers wanting to reach target audiences. Ads are expected to cost $15 to $25, and the paper will also house classifieds, according to Wired.