WAN-IFRA

Shaping the Future of the Newspaper

Date

Fri - 25.05.2012


Yahoo! expands into TV

Yahoo! expands into TV

Yahoo! is planning to expand into television by developing a half-hour newsmagazine with Twentieth Television, a unit of News Corporation, The New York Times reported.

The idea was inspired by the Web site Yahoo! Buzz. The programme, which is named after the site, will be syndicated to television shows as early as this fall.

Users can vote for news articles, and the television show will use those polls to determine the top 10 stories of the day. "It'll truly be what people are buzzing about," said Bob Cook, the president and chief operating officer of Twentieth Television, The New York Times reported.

Author

Erina Lin

Date

2009-01-29 22:44

Shaping the Future of the Newspaper


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