WAN-IFRA

Shaping the Future of the Newspaper

Date

Wed - 23.05.2012


Computer Shopper going completely online

Computer Shopper going completely online

Computer Shopper will close its print version and move completely online as ComputerShopper.com after its last April print issue, paidContent reported Thursday.

The number of job cuts has not been revealed by the owner SX2 Media Labs LLC.

Overall, the company has been profitable, but GM Josh London would not specify if the print version had been profitable by itself. However, he did say the company is interested in acquisitions, paidContent reported.

Computer Shopper readers will not have to subscribe to the Web site, and will have full access to all content. The site's revenue streams will include display advertising, cost-per-click and cost-per-acquisition, according to paidContent.

"Unlike other media companies you may be hearing about in the news, we carry no meaningful debt, are closely held, and are well capitalized. We have multiple revenue streams and a strong base of leading advertisers that count on ComputerShopper.com as an integral part of their media plans," CEO David Sills stated in an e-mail to staff, paidContent reported.

The magazine was founded in 1980, and was acquired from CNET in 2006. Since the acquisition, London said SX2 Media Labs had planned to take the publication online only.

Author

Leah McBride Mensching

Date

2009-02-27 18:32

Shaping the Future of the Newspaper


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