WAN-IFRA

Shaping the Future of the Newspaper

Date

Wed - 23.05.2012


Study shows teens prefer free, aggregated news

Study shows teens prefer free, aggregated news

Teenagers in the Internet age are unlikely to pay for news, reports Wired.com. The study shows that young news seekers consider new sources as something they shouldn't be required to pay for access. This news is troubling given recent proposals in the news media to implement paid online subscriptions.

As far as aggregated news in concerned, the study shows that teen readers frequent sites such as Yahoo! and Google for their news coverage. The study surmised that the youth market prefers such sites because of "their brevity and compact approach." Other characteristics of sites that teens claimed to appreciate are condensed, low-volume information, uncluttered home pages, and photos or other illustrations accompanying stories.

Author

Leah McBride Mensching

Date

2009-04-13 12:56

Shaping the Future of the Newspaper


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