May 2010 Archives

According to the latest data released by the Audit Bureau of Circulations Electronic, Mail Online stayed on the top as the most visited UK newspaper Web site in April, Media Guardian reported.

Associated Newspapers' Web site network had more than 2.3 million combined average daily browsers in April, up 5.33 percent month-over-month and 74.5 percent year-over-year. 

In 2008, U.S.-based publisher Hearst Corporation partnered with MediaEdge for a joint research initiative to learn more about how consumers felt about greener products, both in and out of the publishing world, SFN's Going Green reported.

Although the survey focused solely on magazines and not all print content, the results of the survey resonate for companies that publish quality content, especially newspapers. The environment is an important topic for readers, and content that explores that is valued.

In 2008, U.S. newspapers saw their online segment grow to approximately US$3.3 billion, 5 percent more than in 2007. This is the first time since 2001 that single-digit average growth has been recorded, and at the local level results were very uneven, SFN's World Digital Media Trends 2009 reported.

The growth in newspaper online revenues has, on any reckoning, been impressive.

In Japan, more than seven out of 10 mobile advertising respondents said they preferred mobile e-mail ads/mall magazines, while 67 percent liked banner ads. Fifty percent of the respondents said they preferred Web site text/content ads, according to Impress R&D, October 2006.

From marketers' perspectives, 49 percent of marketers said they preferred banner ads in 2007, down 5 percent from one year ago, SFN's World Digital Media Trends 2009 reported.

Newspaper sales returned to some of the Beijing subway stations Wednesday, after vendors were banned due to health and safety concerns four months ago, The Beijing Subway Company announced, according to Xinhua News Agency.

Newspaper and magazine sales were banned in January, as Beijing transport police said that "selling newspapers in crowded subway stations was a potential hazard." The action quickly faced harsh criticisms and complaints, People Daily reported.

Photo: Xinhua Photo

Yahoo lost share in the ad-serving market from 9.7 percent at the end of 2008 to 4.39 percent, according to the latest report from Attributor, Media Post reported.

Yahoo, although still outranking MSN and ValueClick, has fallen behind AOL and Revenue Science, which own 7.15 percent and 6.83 percent of the market, respectively.

E.W. Scripps Co. reported its 1Q results Monday, a smaller net loss compared to one-year ago, as TV ad dollars bouncing back and costs cutting at its newspapers, The Associated Press reported.

The company overall had a net loss of $880,000, or 2 cents per share, in the first quarter of 2010, which was improving from a loss of $220.7 million, or $4.12 per share, year-over-year.

In 2004, the percentage of 3G as a proportion of total mobile subscriptions in countries surveyed were less than 5 percent, except for 13 percent in Japan, SFN's World Digital Media Trends 2009 reported.

In 2007, the figures were up across the countries, according to IDATE and Ofcom. Japan still led with 83 percent, while in Italy and Ireland about 27 percent and 26 percent of the mobile subscriptions were 3G, respectively.