WAN-IFRA

Shaping the Future of the Newspaper

Date

Wed - 23.05.2012


Spanish newspaper circulation fall slows down

Spanish newspaper circulation fall slows down

Spain's national newspapers reduced in May their circulation decline from an average of 90,000 copies per year to 66,000 copies, according to the Spanish monitory agency OJD, prnoticias.com reported Wednesday.

While El Paí­s and Público registered readership growths of 1.78 percent and 16.33 percent, respectively, La Razón continues to be the publication with the greatest circulation decline, as it fell 24.73 percent to 123,632 copies.

The blog 233grados.com reported that La Razón has cut its circulation by almost a quarter since May 2009. This puts the daily in the fourth position of the circulation ranking, only surpassing Publico (94,450 copies).

According to an OJD report, other newspapers that reported readership loses are ABC (2.29 percent), El Mundo (4.31 percent) and La Vanguardia (1 percent).

With May's circulation growth, El Paí­s continues to be the leader with 391,602 copies followed by El Mundo (299,026 copies), ABC (257,107 copies), La Vanguardia (204,868 copies) and El Periodico (133,753 copies).

Nonetheless, all national newspapers continued to register sale declines on the newsstands despite the good news on the circulation front. Again, La Razón had the highest sales, but fell with a decline of 27.59 percent.

Author

Clara Mart

Date

2010-06-25 21:37

Shaping the Future of the Newspaper


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