"If you want to be in print in ten years you have got to have a very good Newspapers in Education programme," WAN-IFRA director of young reader programmes Aralynn McMane told participants at the 9th International Newsroom Summit in London.

Newspapers need to be on all platforms, she said, and to be there for 'life-stage firsts.' Getting children interested when they're young is important, as is trying to catch adolescents when they leave home.

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