Scotland's online magazine for the Polish community, Scotsbarszcz, debuted its first bilingual print edition today, AllMediaScotland.com reported. The magazine, published in English only until recently, will now carry side-by-side translations of stories in English and Polish.

"The magazine was launched with the intention of encouraging integration of recent Polish immigrants into the Scottish communities where they have chosen to live. It aims to introduce Scottish culture to the Poles and Polish culture to the Scots," Gerry Cassidy, editor of the magazine, told AllMediaScotland.com.

While offering businesses in Scotland an opportunity to advertise their products and services for a new market, Cassidy hopes the new bilingual magazine will be able to expand its reach further into the Polish community at home and abroad through the new format.

Since its launch in December last year, the magazine has established a strong global readership with its online presence. Through this bilingual initiative, the magazine aims to
gain a wider readership in the Scottish market by selling in more outlets, from Polish shops to public libraries, tourist information offices and Prestwick Airport, according to AllMediaScotland.com.