Rupert Murdoch's News Corporation plans to launch a content-led, paid-for news content aggregation platform that promises to create new digital revenue streams for its core print titles and third-party publishers as well, MediaWeek.co.uk reported today. The news aggregation platform plans to launch before the end of 2010.

While the project, under development for a year, is not being named yet, its involves content aggregation from News International's core print titles: The Times, The Sunday Times, The Sun and News of the World, along with content from third party publishers.

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Initially planned to be launched in November, the platform's release has been delayed, as deals with publishers and blue-chip advertisers are not yet finalised, according to Media Week. The service will harness all digital applications including the iPhone and iPad, and will also carry advertising and sponsorship opportunities.

Company executives have been in talks with many U.S. and UK publishers about a news consortium believed to be associated with this launch, according to Media Week.

The news content aggregation project is led by former managing director of thelondonpaper, Ian Clark along with the corporation's digital tech specialist, Johnny Kaldor.