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Politico to offer paid news service

Politico to offer paid news service

Politico will launch early next year Politico Pro, a subscription news service focused on energy, technology and health care coverage, The New York Times reported yesterday. The service will cost between US$1,495 and $2,500 a year for the first topic, and $1,000 for every additional topic.

"There is a perception that this market is overserved, when we actually think it's underserved," executive editor of Politico Jim VandeHei said. "The idea is that we want to find multiple revenue streams so we can grow even bigger."

Since 2006, Politico has offered free content on its website and has distributed free copies of its print edition in Washington, The New York Observer pointed out. Its main source of revenue is advocacy advertising in its newspaper.

More recently, other media companies have expanded their Washington coverage. Two weeks ago, Bloomberg announced the launch of a news subscription service that will focus on the U.S. federal government. Yesterday, the National Journal relaunched its website offering more daily content and special features, The New York Observer reported.


Clara Mart


2010-10-26 16:25

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