Wednesday 25 July 2007

Report: Online newspaper audience rising double that of Internet population

Newspapers' online audiences are growing twice as fast as the Internet's general audience, according to research by Nielsen//NetRatings for the Newspaper Association of America.

This new research is being used to support the NAA's new ad campaign, Newspaper: The Multi-Medium. The campaign aims to attract marketers to newspaper Web sites based on the apparent higher earning power and sophistication of newspaper readers compared to average web surfers.

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Tribune profit takes 59 percent dive

Due to a drop in ad sales, the Tribune Company has announced its second-quarter profit fell 59 percent.

The company's net income dropped to $36.3 million from $87.8 million. That's a 10 cent drop per share, from 28 cents to 18 cents, Tribune said today in a statement. In the period that ended July 1, sales fell 6.8 percent to $1.31 billion.

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Many fear imminent cyberspace crackdown in Malaysia

A police report against Malaysian webmaster Raja Petra Kamaruddin is causing many in cyberspace to believe a crackdown against Web sites and blogs critical of the government looms in the near future.

The United Malays National Organisation's chief information officer, Muhammad Muhammad Taib, filed the report Monday against postings on Kamaruddin's Malaysia Today Web site which he said insulted the king and incited racial hatred.

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Mirror slams arrests over 'fake bomb'

The Daily Mirror Wednesday said that by using the Terrorism Act to arrest two of its staff, the British Transport Police has jeopardised the future of investigative journalism in Britain.

Mirror undercover reporter Tom Parry and photographer Roger Allen were released early Wednesday morning on bail, after the police used the act to arrest them at the Stonebridge Park rail depot in northwest London Tuesday. They are scheduled to reappear in court in September.

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Economedia buys over half of Sofia Echo Media

Bulgaria's leading business media group and second-largest media group is buying 60 percent of Sofia Echo Media Ltd.

Economedia will have a stake in The Sofia Echo, real estate magazine PropertyWise and the Web sites www.sofiaecho.com, www.propertywisebulgaria.com and www.expatinbulgaria.com, all of which are part of Sofia Echo Media Ltd.

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Study: Kids love technology, but don’t care how it works

While children and young adults are immersed in digital media, they may not want to know about the technology behind it, new research conducted by MTV Networks and Microsoft Digital Advertising Solutions has found.

Most kids are not interested in the detailed workings behind the technology itself. They only care about how technology can help communication and bring in entertainment. According to this study, only 20 percent of kids showed any interest in technology.

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Maoist union continues to disrupt newspaper distribution

A radical trade union reportedly affiliated with Nepal's Maoist party has continued to disrupt newspaper distribution for the seventh day in a row Wednesday morning.

Delivery boys belonging to the union tried to forcibly stop printers loading newspapers onto trucks for delivery, and when trucks were able to leave under police escort, workers threw stones and threatened the drivers. The newspapers being disrupted are the English language daily The Himalayan Times and its sister paper The Annapurna Post.

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China: Next big thing on the world stage

China, the forth-largest economy with the second largest purchasing-power in the world, has the opportunity step onto the world stage at the 2008 Olympic Games, according to Ben Macklin, eMarketer Senior Analyst and author of the new “China Internet Audience” report.

“In fact, the lead-up to the Beijing Olympics is likely to be the largest international marketing exercise the world has ever seen, and the fierce competition will extend for decades beyond,” Macklin said. “And one of the most important marketing channels will be the Internet.”

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