Wednesday 19 September 2007

Media buyers positive toward new AOL ad network

With its recent focus on advertising, AOL has established a new division, called Platform A, for its ad networks, including Advertising.com and Tacoda.

AOL has named Curt Viebranz, former CEO of TACODA and a one-time Time Inc. executive, as the leader and the unit, which will reach an estimated 90 percent of Web users.

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Two free dailies secure distribution rights in Paris Metro

Media baron Vincent Bolloré's two free dailies, MatinPlus and Direct Soir, have secured rights to distribute in the Paris Metro system.

Although the city's first free dailies were launched more than five years ago, the Metro's distribution contract was with the free weekly A Nous Paris, according to Newspaper Innovation.

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Competition watchdog: Fairfax can keep Riverina

Fairfax Media's ownership of Riverina Media Group is free and clear, the Australian Competition and Consumer Commission stated Tuesday.

Fairfax will not be forced to offload the regional publisher, or sell assets in areas where it operates, The Sydney Morning Herald reported Wednesday.

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Entertainment and media jump 10% in Asia Pacific

The entertainment and media market in the Asia Pacific region sprang by 10 percent in 2006, making it the fastest growing region in the world, according to a global survey conducted by PricewaterhouseCoopers.

This prosperity was fueled by a number of industry segments - Internet spending jumped 23 percent due to the fierce growth of the broadband and online advertising market; filmed entertainment increased 7.5 percent, and interestingly, recorded music rose 15.6 percent, making the Asia Pacific region the only area in the world to post a significant gain in this segment, according to the survey.

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Indian newspaper society seeks Wage Board abolition

The Indian Newspaper Society is seeking abolition of the Wage Board, accusing the government Wednesday of threatening freedom of speech and media independence.

“At a time when independent India boasts of a free and open economy, we are faced with yet another Wage Board – being the only industry in the country to have one,” INS President Hormusji N Cama told the audience at the society's 68th annual general meeting, in comments reported by The Hindu.

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Murdoch looks to save $100 million on Dow Jones buy

Media tycoon Rupert Murdoch intends to expand Dow Jones & Company's revenue partially by making $100 million in savings once his News Corporation's $5.6 billion takeover of the company is complete.

“We've already identified the low hanging fruit will be $100 million in savings," Murdoch, chairman and chief executive of News Corp., told an investor conference in New York Tuesday, Reuters reported. “But we're about expanding revenue."

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