Wednesday 19 September 2007
Media buyers positive toward new AOL ad network
By Erina Lin, Wednesday 19 September 2007 at 23:00 :: Advertising
With its recent focus on advertising, AOL has established a new division, called Platform A, for its ad networks, including Advertising.com and Tacoda.
AOL has named Curt Viebranz, former CEO of TACODA and a one-time Time Inc. executive, as the leader and the unit, which will reach an estimated 90 percent of Web users.






