Raleigh newspaper to cut, outsource ad jobs
By Leah McBride Mensching, Friday 25 January 2008 at 19:06 :: Labor & Employment :: #1151 :: rss
As many as 16 advertising positions in the production and display of design ads at The News & Observer will be exported overseas, the Raleigh, North Carolina newspaper announced Thursday.
The News & Observer Publishing Company is working with Chicago company Affinity Express, which has production facilities in the Philippines and India, the Associated Press reported Friday.
Affinity Express will help produce and design display ads for the newspaper, according to the AP.
News & Observer Senior Vice President Al Autry told the AP that partnering with Affinity Express means “significant cost savings,” for The News & Observer, but would not give specific figures.
The Triangle Business Journal reported that the 16 positions will come from a pool of 26 advertising employees, and that the 16 workers losing their jobs can apply for one of the 10 remaining jobs. Autry told the Journal that the newspaper will work with employees who do not keep their current jobs to find positions elsewhere within the newspaper. Those who leave will be offered a severance package.
“There are monetary savings, but it truly is an investment for the future to meet the needs of readers and advertisers,” Autry told the Journal in an interview. “It's not just about saving money now. It's a strategic investment in the future.”
The outsourcing is expected to be complete by May 30.
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