BBC plans to relaunch news and sports sites
By Alexandra Zeumer, Wednesday 26 March 2008 at 22:04 :: Online/Digital Publishing :: #1451 :: rss
The BBC will relaunch its news and sports Web sites next week, adding a video service, more photos, and an increased emphasis on breaking news and live events, the Guardian reported Wednesday.
Migrating video content from a pop-up player to an inserted Flash video player that is embedded in the page is hoped to further increase traffic numbers. Just during trials of the new player, it increased user numbers by more than 10 times.
The BBC plans to continue undergoing changes, especially around the Olympic Games, during which it plans to add even more video content. Last month, the BBC redesigned its mobile version of the news and sports Web sites, Journalism.co.uk reported.
The next changes will be improving design and usability, and giving top BBC journalism brands new Web sites. For example, Radio 4's Today programme will relaunch in May, while Radio 1's Newsbeat has already relaunched, the Guardian reported.
Additionally, last month the BBC introduced a new homepage for bbc.co.uk that can be customised by each user.
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