Only 11 U.S. top newspaper sites report time spent increase in March
By Erina Lin, Monday 28 April 2008 at 23:03 :: Online/Digital Publishing :: #1586 :: rss
Only 11 of the top 30 U.S. newspaper Web sites reported an increase in the time spent per person in March, according to the latest data from Nielsen Online.
Those sites with big gains included The New York Times, The Wall Street Journal Online, Village Voice Media, the Houston Chronicle, and Politico, Editor & Publisher reported.
Time spent per person for Politico in March increased on average about 200 percent, or up 15 minutes from five minutes the same month in 2007. The time spent on Village Voice Media doubled to almost seven minutes from about four minutes, while that on The Seattle Post-Intelligencer jumped more than 80 percent to 11 minutes from six minutes in March 2007.
Those experiencing drops in time included The Atlanta Journal-Constitution, from 28 minutes in March 2007 to about 11 minutes in March 2008, though its monthly unique traffic was up 28 percent in March year-over-year.
Another Web site with the time spent dropping is Philly.com, down 24 minutes to about seven minutes in March 2008.
The full list of the average time spent per person for March 2008 can be found on E&P.
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