Free Swiss paper debuts discount guide
By Alexandra Zeumer, Monday 5 May 2008 at 22:14 :: Advertising :: #1612 :: rss
Top Swiss free newspaper, 20 Minuten, distributed a new free discount magazine Monday in Zurich, Newspaper Innovation reported.
The magazine, 20's best, showcases 26 products, and gives readers special discount offers for those products.
Readers who were not able to pick up a copy of the magazine can download it online, and print out the coupons. 20's best had a circulation of 350,000, according to Newspaper Innovation.
There were no reports as to whether the magazine will be printed in the future.
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