Norway's online newspaper revenues reach €290 million
By Erina Lin, Thursday 26 June 2008 at 21:55 :: Advertising :: #1851 :: rss
Online newspapers in Norway generated nearly €290 million in 2007, up 61 percent from about €180 million in 2005, according to the International Newsmedia Marketing Association (INMA).
Display and classified revenues were at €129.25 million in 2005, and increased to €183.15 million in 2007, with a growth of 41.7 percent. The online sector's overall share of advertising revenue, however, dropped from 72 percent in 2005 to 53.3 percent in 2007.
Search and listing, on the other hand, only brought in €50 million in 2005, but boosted to €106.26 million in 2007, up 112.5 percent. It also gained shares during the two years, from 27.9 percent to 36.7 percent, according to data from INMA.
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