SFN report: Google most popular mobile Web site in Q4 '08

Posted by Erina Lin on December 18, 2009 at 12:50 PM
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During the last quarter of 2008, Google was the most popular mobile Web site in Italy, Spain, Germany and France, according to the Nielsen Company.

 

It had a unique audience of more than three million in Italy, or 6.9 percent of total mobile subscribers, SFN's World Digital Media Trends 2009 reported.

 

In France, it reached about 2.4 million unique visitors, or 5.6 percent. In Germany and Spain, the reach was less than 5 percent.

 

In the United Kingdom, however, the BBC was the most popular mobile online site, with nearly 3.4 million uniques, a reach of more than 7 percent. Google was ranked second, with 2.7 million unique visitors, or 5.7 percent.

 

Other names appearing on the list across these countries included MSN/Windows Live and Yahoo!, according to the report, World Digital Media Trends 2009, released by SFN and the World Association of Newspapers and News Publishers.

 

 

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