Futurist: 'Australian newspapers will be irrelevant by 2022'

Posted by Erina Lin on August 24, 2010 at 4:26 PM
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"Newspapers have 12 years or less left to live in print," according to the digital consultant Ross Dawson, who will speak in the Newspaper Publishers' Association forum in Sydney, Australia this Thursday, mUmBRELLA reported.

 

According to a NPA release, Dawson said: "By 2022 newspapers as we know them will be irrelevant in Australia. However the leading newspaper publishers of today may have transformed themselves to thrive in what will be a flourishing media industry," The Australian reported.

 

Photo: Pranav Mistry

He predicted that within 10 years, mobile reading devices would become our "primary news interfaces', and the price to consumers of such devices would greatly drop. For example, Apple's iPad, which cost $629 or more today, would be charged only less than $10, and even often be given away.

 

"More sophisticated news readers will be foldable or rollable, gesture controlled and fully interactive."

 

 "Substantial parts of investigative journalism, writing and news production will be 'crowdsourced' to hordes of amateurs overseen by professionals," Dawson added, The Australian reported.

 

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