CNN stops production on live Web video

Posted by Leah McBride Mensching on November 16, 2009 at 10:41 AM
Television news network CNN has ended production on continuous live video for its Web site, CNN.com, a "curtailing [of] one of the Internet's biggest news experiments," The New York Times reported last week. In its place, CNN will turn to investing in on-demand video.

Although the network has seen online video advertising gains in 2009, executives have decided the live video featuring news anchors, called CNN.com Live, are not cost-effective. However, the live Web casts make up a small number of videos on the site - two to three million out of 100 million video streams each month.


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