The Washington Post to launch new business weekly

Posted by Savita Sauvin on March 16, 2010 at 9:29 PM
The Washington Post announced yesterday it will launch a new business weekly April 19 called Capital Business, which will be sold by subscription on a weekly basis, the Washington Business Journal reported. To promote the title, subscribers who receive the newspapers each day will receive four complimentary issues.

The weekly will focus on trends and ideas shaping the business community, as well as the area's largest industries, such as government contracting, technology, finance, commercial real estate, national associations and the legal community, according to the press release posted by MarketWatch.
The weekly will be published on Mondays, and subscribers can also read the Capital Business online on the Post's Web site.

"Capital Business is intended to help the business community navigate the region's dynamic economy at a time of great change and opportunity," Dan Beyers, the publication's editor, stated in the press release. "This publication is going to be more than just a collection of company profiles and business data - we plan to deliver the high quality news and analysis readers have come to expect from The Post."

The Post pulled out its stand-alone business section last year to reduce newsprint costs and introduced business news in the Post's A section in March last year according to the Washington Business Journal.

When it launches, the weekly will be made available to all seven-day subscribers for US$49 per year for 52 issues, Editor & Publisher reported.

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