WSJ launches New York City metro section today - but why?
Posted by Leah McBride Mensching on April 26, 2010 at 1:47 PM
As the Wall Street Journal plans to launch its new 10-page metro
edition today, with the admitted purpose of competing directly with The New
York Times, analysts
everywhere are asking why. The Journal's metro launch will cost it US$30 million over the next two years, and the paper is not particularly prized by locals for its New York city coverage. But this move comes as an obvious extension of what has been an ongoing battle against The Times since Rupert Murdoch's News Corp. bought Dow Jones, the WSJ's parent company, in 2007.
For more on this story visit our sister publication, editorsweblog.org.
Photo: Huffington Post
0 TrackBacks
Listed below are links to blogs that reference this entry: WSJ launches New York City metro section today - but why?.
TrackBack URL for this entry: http://www.editorsweblog.org/mt/mt-tb.cgi/21114
![Digg](http://digg.com/submit?phase=2&&url=http%3A%2F%2Fwww.sfnblog.com%2Flaunches_and_closures%2F2010%2F04%2Fwsj_launches_new_york_city_metro_section.php&bodytext=<form mt:asset-id="6605" class="mt-enclosure mt-enclosure-image" style="display: inline;" contenteditable="false"><a href="http://www.sfnblog.com/industry_trends/R%20Murdoch.png"><img alt="R Murdoch.png" src="http://www.sfnblog.com/assets_c/2010/04/R%20Murdoch-thumb-300x169-6605.png" class="mt-image-left" style="float: left; margin: 0pt 20px 20px 0pt;" height="169" width="300" /></a></form>As the Wall Street Journal plans to launch its new 10-page metro
edition today, with the admitted purpose of competing directly with The New
York Times, <a href="http://www.guardian.co.uk/media/2010/apr/26/wall-street-journal-new-york-times-rivalry" id="lrr8" title="analysts everywhere are asking why">analysts
everywhere are asking why</a>. <br /><br />The Journal's metro
launch <a href="http://www.guardian.co.uk/media/2010/apr/25/murdoch-wsj-new-york-times" id="e:4d" title="will cost it $30 million over the next two years">will
cost it US$30 million over the next two years</a>,
and the paper is not particularly prized by locals for its New York
city coverage. But this move comes as an obvious extension of what has
been an <a href="http://www.sfnblog.com/ownership_and_regulations/2010/04/ny_times_and_wsj_an_old_fashioned_newspa.php">ongoing battle</a> against The Times since Rupert
Murdoch's News Corp. bought Dow Jones, the WSJ's parent
company, in 2007.<br /><br />For more on this story visit our sister publication, <a href="http://www.editorsweblog.org/newspaper/2010/04/wsj_launches_new_york_city_metro_section.php">editorsweblog.org</a>.<br /><br /><i>Photo: <a href="http://www.huffingtonpost.com/media/">Huffington Post</a></i><br /><br /> &title=WSJ launches New York City metro section today - but why?){kind=link}
Leave a comment