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        <title>Shaping the Future of the Newspaper Blog - Mobile</title>
        <link>http://www.sfnblog.com/</link>
        <description></description>
        <language>en</language>
        <copyright>Copyright 2012</copyright>
        <lastBuildDate></lastBuildDate>
        <generator>http://www.sixapart.com/movabletype/</generator>
        <docs>http://www.rssboard.org/rss-specification</docs>
        
        <item>
            <title>The Times of London digital strategy evolves</title>
            <description><![CDATA[<span class="mt-enclosure mt-enclosure-image" style="display: inline;"><img alt="Picture 21.png" src="http://www.sfnblog.com/Picture%2021.png" class="mt-image-left" style="float: left; margin: 0 20px 20px 0;" height="174" width="393" /></span><div>When <b>News International </b>properties <i>The Times</i>&nbsp;and <i>The Sunday Times</i>&nbsp;<i>of London</i> put up hard paywalls in July 2010 it seemed like their digital strategy had been decided in favour of paying users and against sharing on the web.&nbsp;But now an interview with News International's digital product director <b>Nick Bell</b>, which appeared in <a href="http://paidcontent.org/article/419-the-times-plans-social-sharing-upgrade-real-time-ipad-news/"><b>Paid Content</b></a> earlier this week, suggests that <i>The Times</i> is considering making its paywall ever-so-slightly leakier by allowing subscribers to share articles with their direct friends.&nbsp;</div><div><br /></div><div>Bell is quoted in the article saying that sharing has been "a hotly-debated topic" at the Times headquarters.&nbsp;</div><div></div> ]]></description>
            <link>http://www.sfnblog.com/internet/2012/01/the_times_of_london_digital_strategy_evo.php</link>
            <guid>http://www.sfnblog.com/internet/2012/01/the_times_of_london_digital_strategy_evo.php</guid>
            
                <category domain="http://www.sixapart.com/ns/types#category">Internet</category>
            
                <category domain="http://www.sixapart.com/ns/types#category">Mobile</category>
            
            
                <category domain="http://www.sixapart.com/ns/types#tag">digital</category>
            
                <category domain="http://www.sixapart.com/ns/types#tag">iPad</category>
            
                <category domain="http://www.sixapart.com/ns/types#tag">paywall</category>
            
                <category domain="http://www.sixapart.com/ns/types#tag">sunday times</category>
            
                <category domain="http://www.sixapart.com/ns/types#tag">times of london</category>
            
            <pubDate>Fri, 20 Jan 2012 08:10:28 -0600</pubDate>
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        <item>
            <title>The Guardian to start charging for its iPad app</title>
            <description><![CDATA[<span class="mt-enclosure mt-enclosure-image" style="display: inline;"><img alt="Picture 4.png" src="http://www.sfnblog.com/Picture%204.png" class="mt-image-left" style="float: left; margin: 0 20px 20px 0;" height="119" width="259" /></span><div>The holiday's over. After being available for free for the past 3 months thanks to a sponsorship deal from <b>Channel 4</b>, <i>The Guardian</i> is set to start charging for its iPad app.&nbsp;</div><div><br /></div><div>Starting this Friday, current users will be asked to pay £9.99 a month for the app. Not everyone will have to pay right away: new users will be given a seven day trial period before they face any fees, and print subscribers will get the app at no extra cost. But even with these offers, the charge is <i>The Guardian's</i> highest fee for any digital product. The paper's mobile app, by comparison, costs £2.99 for six months, £4.99 for a year and is free in the US. <br /></div><div></div> ]]></description>
            <link>http://www.sfnblog.com/mobile/2012/01/the_guardian_to_start_charging_for_its_i.php</link>
            <guid>http://www.sfnblog.com/mobile/2012/01/the_guardian_to_start_charging_for_its_i.php</guid>
            
                <category domain="http://www.sixapart.com/ns/types#category">Financials</category>
            
                <category domain="http://www.sixapart.com/ns/types#category">Mobile</category>
            
            
                <category domain="http://www.sixapart.com/ns/types#tag">app</category>
            
                <category domain="http://www.sixapart.com/ns/types#tag">Guardian</category>
            
                <category domain="http://www.sixapart.com/ns/types#tag">iPad</category>
            
                <category domain="http://www.sixapart.com/ns/types#tag">paid access</category>
            
            <pubDate>Tue, 10 Jan 2012 11:23:48 -0600</pubDate>
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        <item>
            <title>Luke Wroblewski on how news organizations can go &quot;mobile first&quot;</title>
            <description><![CDATA[By now, most daily news publishers are making at least some attempt to make their content accessible on cell phones and tablets. But usually their strategies focus on "shovelware"--automatically repackaging content produced for the computer-based web, with scant consideration for how and why people use mobile devices.<br /><br />In a recent interview, Luke Wroblewski (a top expert on mobile design and usability) explained why news publishers should start thinking "mobile first"--and how they can achieve that goal to get ahead of the next disruptive wave of media technology... <br /><br /><a href="http://www.knightdigitalmediacenter.org/leadership_blog/comments/20111220_luke_wroblewski_on_how_news_organizations_can_go_mobile_first/" target="_blank">Continue reading on Knight Digital Media Center</a>]]></description>
            <link>http://www.sfnblog.com/mobile/2011/12/luke_wroblewski_on_how_news_organization.php</link>
            <guid>http://www.sfnblog.com/mobile/2011/12/luke_wroblewski_on_how_news_organization.php</guid>
            
                <category domain="http://www.sixapart.com/ns/types#category">Mobile</category>
            
            
                <category domain="http://www.sixapart.com/ns/types#tag">mobile news</category>
            
            <pubDate>Wed, 21 Dec 2011 10:33:12 -0600</pubDate>
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        <item>
            <title>HTML5 - the mobile fragmentation saviour?</title>
            <description><![CDATA[Developing mobile apps and mobile websites is extremely complex due to multiple operating systems, which each run on different versions. Screen sizes vary from low resolution like 240x320 for some Android devices up to really high resolution for tablets like 1280x768 for the iPad 2. Then there are 1000+ APIs across each platform, different hardware configurations including touch screens, hardware keyboards and alternative key configurations.<br /><br /><a href="http://digitalmedia.strategyeye.com/article/0LPYIVSy4U/2011/11/02/expert_comment_html5_the_mobile_fragmentation_saviour/?nsl=FsA2cd8GE4x5" target="_blank">Continue reading on StrategyEye</a><br /> ]]></description>
            <link>http://www.sfnblog.com/mobile/2011/11/html5_-_the_mobile_fragmentation_saviour.php</link>
            <guid>http://www.sfnblog.com/mobile/2011/11/html5_-_the_mobile_fragmentation_saviour.php</guid>
            
                <category domain="http://www.sixapart.com/ns/types#category">Mobile</category>
            
            
                <category domain="http://www.sixapart.com/ns/types#tag">HTML5</category>
            
                <category domain="http://www.sixapart.com/ns/types#tag">mobile display</category>
            
            <pubDate>Thu, 03 Nov 2011 02:06:43 -0600</pubDate>
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        <item>
            <title>On the Media: Will computer tablets help save newspapers?</title>
            <description><![CDATA[<span class="mt-enclosure mt-enclosure-image" style="display: inline;"><img alt="philly3.jpg" src="http://www.sfnblog.com/philly3.jpg" class="mt-image-right" style="float: right; margin: 0 0 20px 20px;" width="300" /></span>Cash registers should be whirring happily this holiday season with sales of Apple's iPad, Amazon's Kindle Fire and other computer tablets. If the wave of buyers behave anything like those who went before, they'll be spending a lot of time on their new gadgets following the news.<br /><br />But how best to capture, and profit from, the latest digital phenomenon? Most news companies have placed their bets on building customized tablet applications.<br /><br /><a href="http://www.latimes.com/entertainment/news/la-et-onthemedia-20111029,0,7583931.column" target="_blank">Continue reading in the Los Angeles Times</a>]]></description>
            <link>http://www.sfnblog.com/internet/2011/11/on_the_media_will_computer_tablets_help.php</link>
            <guid>http://www.sfnblog.com/internet/2011/11/on_the_media_will_computer_tablets_help.php</guid>
            
                <category domain="http://www.sixapart.com/ns/types#category">Internet</category>
            
                <category domain="http://www.sixapart.com/ns/types#category">Mobile</category>
            
            
                <category domain="http://www.sixapart.com/ns/types#tag">app</category>
            
                <category domain="http://www.sixapart.com/ns/types#tag">Tablet Computer</category>
            
            <pubDate>Wed, 02 Nov 2011 02:10:31 -0600</pubDate>
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        <item>
            <title>Is the app economy killing online publishers?</title>
            <description><![CDATA[<i>by Yaron Galai</i><br /><br />A few months ago I tweeted this: "If I were a publisher I would either: a) pull my app from the App Store or b) invest <em>all</em> available cash in Apple stock." The latter piece of advice was probably pretty solid, if not very practical -- Apple's stock has been performing like no other in recent history. But my former piece of advice for publishers - to pull their apps from the App Store - doesn't seem to have resonated much, as many publishers keep pushing out their respective iPhone and iPad apps.<br /><a href="http://gigaom.com/mobile/is-the-app-economy-killing-online-publishers/" target="_blank"><br />Continue reading on GigaOm</a><br /> ]]></description>
            <link>http://www.sfnblog.com/internet/2011/09/is_the_app_economy_killing_online_publis.php</link>
            <guid>http://www.sfnblog.com/internet/2011/09/is_the_app_economy_killing_online_publis.php</guid>
            
                <category domain="http://www.sixapart.com/ns/types#category">Internet</category>
            
                <category domain="http://www.sixapart.com/ns/types#category">Mobile</category>
            
            
                <category domain="http://www.sixapart.com/ns/types#tag">apps</category>
            
            <pubDate>Tue, 27 Sep 2011 02:06:49 -0600</pubDate>
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        <item>
            <title>Comparing The New Aggregators: Flipboard, Pulse, Zite, Float And More</title>
            <description><![CDATA[<span class="mt-enclosure mt-enclosure-image" style="display: inline;"><img alt="pulse2.jpg" src="http://www.sfnblog.com/pulse2.jpg" class="mt-image-left" style="float: left; margin: 0 20px 20px 0;" height="207" width="250" /></span>Today, the rise of tablets and apps is changing how we gather and consume content.&nbsp; A couple of apps have grabbed the headlines in recent months. Flipboard has closed over $60 million in funding and has a $200 million valuation. More recently, Zite was snapped up by CNN. Even Google (NSDQ: GOOG) is jumping on this bandwagon, based on reports of Google Propeller designed so Android and iOS users can curate content.<br /><br /><a href="http://paidcontent.org/article/419-comparing-the-new-aggregators-flipboard-pulse-zite-float-and-more/" target="_blank">Continue reading on paidContent.org</a><br /><br /><br /> ]]></description>
            <link>http://www.sfnblog.com/internet/2011/09/comparing_the_new_aggregators_flipboard.php</link>
            <guid>http://www.sfnblog.com/internet/2011/09/comparing_the_new_aggregators_flipboard.php</guid>
            
                <category domain="http://www.sixapart.com/ns/types#category">Internet</category>
            
                <category domain="http://www.sixapart.com/ns/types#category">Mobile</category>
            
            
                <category domain="http://www.sixapart.com/ns/types#tag">aggregator</category>
            
                <category domain="http://www.sixapart.com/ns/types#tag">apps</category>
            
            <pubDate>Fri, 23 Sep 2011 03:58:27 -0600</pubDate>
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        <item>
            <title>News organizations should build apps that solve problems, not just republish content</title>
            <description><![CDATA[News organizations whose mobile apps only provide users with their articles or videos are missing a big opportunity.<br /><br />An application, by definition, should be applied to perform a task, to solve a problem. Most news doesn't do that.<br /><br />Rather than just feed readers recent stories you wrote about their problems, apps can provide tools and data that enable users to actually solve their problems. When you solve problems, you get more loyal users and a chance to make more money. Here's how.<br /><br /><a href="http://www.poynter.org/latest-news/media-lab/mobile-media/146410/news-organizations-should-build-apps-that-solve-problems-not-just-republish-content/" target="_blank">Continue reading on Poynter</a><br /> ]]></description>
            <link>http://www.sfnblog.com/mobile/2011/09/news_organizations_should_build_apps_tha.php</link>
            <guid>http://www.sfnblog.com/mobile/2011/09/news_organizations_should_build_apps_tha.php</guid>
            
                <category domain="http://www.sixapart.com/ns/types#category">Internet</category>
            
                <category domain="http://www.sixapart.com/ns/types#category">Mobile</category>
            
            
                <category domain="http://www.sixapart.com/ns/types#tag">apps</category>
            
            <pubDate>Fri, 23 Sep 2011 03:50:45 -0600</pubDate>
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        <item>
            <title>UK: Newspapers Are Messing Up Their Mobile Strategies, Researchers Say</title>
            <description><![CDATA[Regional newspaper publishers are blithely shovelling their expensive content to mobile channels with no hint of a business model, according to new research.<br /><br />Publications in 66 UK cities have mostly abandoned experiments with chargeable SMS delivery and have instead created free mobile websites.<br /><br />But, out of the 23 papers with mobile sites, only three sell display advertising against their pages, according to a paper presented by researchers Francois Nel and Oscar Westlund to Cardiff University's Future Of Journalism conference.<br /><br /><a href="http://paidcontent.org/article/419-newspapers-are-messing-up-their-mobile-strategies-researchers-say/" target="_blank">Continue reading on paidContent.org</a><br /> ]]></description>
            <link>http://www.sfnblog.com/mobile/2011/09/uk_newspapers_are_messing_up_their_mobil.php</link>
            <guid>http://www.sfnblog.com/mobile/2011/09/uk_newspapers_are_messing_up_their_mobil.php</guid>
            
                <category domain="http://www.sixapart.com/ns/types#category">Mobile</category>
            
            
                <category domain="http://www.sixapart.com/ns/types#tag">mobile advertising</category>
            
                <category domain="http://www.sixapart.com/ns/types#tag">mobile message advertising</category>
            
                <category domain="http://www.sixapart.com/ns/types#tag">mobile news</category>
            
            <pubDate>Fri, 16 Sep 2011 02:54:50 -0600</pubDate>
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        <item>
            <title>Tablet Publishing: Why Sports Illustrated Is Looking Beyond the iPad</title>
            <description><![CDATA[<span class="mt-enclosure mt-enclosure-image" style="display: inline;"><img alt="si2.jpg" src="http://www.sfnblog.com/si2.jpg" width="119" height="180" class="mt-image-right" style="float: right; margin: 0 0 20px 20px;" /></span>The magazine industry's current interest and investment in tablets beyond the iPad can be described as tentative at best.<br /><br />It's not terribly surprising. Even by the most conservative of estimates, the iPad will make up the lion's share of worldwide tablet sales for the next three to four years. Nearly seven of every ten tablets in consumers' hands at year's end will be iPads, Gartner forecasts.<br /><br /><a href="http://mashable.com/2011/07/26/sports-illustrated-tablet/" target="_blank">Continue reading on Mashable</a><br /> ]]></description>
            <link>http://www.sfnblog.com/mobile/2011/07/tablet_publishing_why_sports_illustrated.php</link>
            <guid>http://www.sfnblog.com/mobile/2011/07/tablet_publishing_why_sports_illustrated.php</guid>
            
                <category domain="http://www.sixapart.com/ns/types#category">Mobile</category>
            
            
                <category domain="http://www.sixapart.com/ns/types#tag">iPad</category>
            
                <category domain="http://www.sixapart.com/ns/types#tag">Tablet Computer</category>
            
            <pubDate>Fri, 29 Jul 2011 02:53:27 -0600</pubDate>
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        <item>
            <title>France: The ePresse Digital Kiosk: First Lessons</title>
            <description><![CDATA[<iframe width="560" height="349" src="http://www.youtube.com/embed/96cUdoniRZw" frameborder="0" allowfullscreen></iframe><br /><br />On June 30th, the French consortium ePresse opened its digital kiosk. Six months of hard work for a very small team (the ePresse consortium is a three persons operation: a CTO, a marketing person, and a manager), and still a long way to go. ePresse brought up eight titles: five dailies (Le Figaro, Le Parisien and its national edition, Libération, the sports daily l'Equipe and the business paper Les Echos), and three newsweeklies (L'Express, Le Point, Le Nouvel Observateur).<br /><br /><a href="http://www.mondaynote.com/2011/07/10/the-epresse-digital-kiosk-first-lessons/" target="_blank">Continue reading on Monday Note</a><br /> ]]></description>
            <link>http://www.sfnblog.com/internet/2011/07/france_the_epresse_digital_kiosk_first_l.php</link>
            <guid>http://www.sfnblog.com/internet/2011/07/france_the_epresse_digital_kiosk_first_l.php</guid>
            
                <category domain="http://www.sixapart.com/ns/types#category">Business</category>
            
                <category domain="http://www.sixapart.com/ns/types#category">Internet</category>
            
                <category domain="http://www.sixapart.com/ns/types#category">Mobile</category>
            
            
                <category domain="http://www.sixapart.com/ns/types#tag">digital newsstand</category>
            
            <pubDate>Wed, 13 Jul 2011 02:26:48 -0600</pubDate>
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        <item>
            <title>Why WSJ Mobile App Gets ** Customer Reviews</title>
            <description><![CDATA[<span class="mt-enclosure mt-enclosure-image" style="display: inline;"><img alt="wsj_iphone.jpg" src="http://www.sfnblog.com/wsj_iphone.jpg" width="150" height="258" class="mt-image-left" style="float: left; margin: 0 20px 20px 0;" /></span>The Wall Street Journal's iPhone app had just 2 stars in Apple's App Store at the time of this writing. Averaged across 68,418 consumer reviews, the rating is not just a reflection of a few irate users.<br /><br />As a rough estimate, a 2-star average across 68,418 reviews means that 40,000 users gave the application a 1-star rating. Given the 90-9-1 rule for social design, most users never bother reviewing products, so 40,000 low scores represent at least half a million dissatisfied customers.<br /><br />The WSJ is one of the world's most respected newspapers and has long been a digital pioneer. How can it produce a 2-star mobile app? <br /><br /><a href="http://www.useit.com/alertbox/mobile-startup-screen.html" target="_blank">Continue reading on Jakob Nielsen's Alertbox</a><br /> ]]></description>
            <link>http://www.sfnblog.com/mobile/2011/07/why_wsj_mobile_app_gets_customer_reviews.php</link>
            <guid>http://www.sfnblog.com/mobile/2011/07/why_wsj_mobile_app_gets_customer_reviews.php</guid>
            
                <category domain="http://www.sixapart.com/ns/types#category">Mobile</category>
            
            
                <category domain="http://www.sixapart.com/ns/types#tag">app</category>
            
                <category domain="http://www.sixapart.com/ns/types#tag">usability testing</category>
            
                <category domain="http://www.sixapart.com/ns/types#tag">Wall Street Journal</category>
            
            <pubDate>Thu, 07 Jul 2011 03:55:16 -0600</pubDate>
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            <title>UK: The Times: the paywall puzzle</title>
            <description><![CDATA[<span class="mt-enclosure mt-enclosure-image" style="display: inline;"><img alt="brock.jpg" src="http://www.sfnblog.com/brock.jpg" class="mt-image-right" style="float: right; margin: 0 0 20px 20px;" height="178" width="144" /></span><i>by George Brock</i><br /><br />The Times reaches 100,000 digital subscribers and I'm still baffled by their online strategy. I ought to be better-placed than many to figure out what they're up to (declaration: I used to work there). But it's not easy.<br /><br /><a href="http://georgebrock.net/the-times-the-paywall-puzzle/" target="_blank">Continue reading on georgebrock.net</a><br /> ]]></description>
            <link>http://www.sfnblog.com/business/2011/07/uk_the_times_the_paywall_puzzle.php</link>
            <guid>http://www.sfnblog.com/business/2011/07/uk_the_times_the_paywall_puzzle.php</guid>
            
                <category domain="http://www.sixapart.com/ns/types#category">Business</category>
            
                <category domain="http://www.sixapart.com/ns/types#category">Internet</category>
            
                <category domain="http://www.sixapart.com/ns/types#category">Mobile</category>
            
            
                <category domain="http://www.sixapart.com/ns/types#tag">iPad</category>
            
                <category domain="http://www.sixapart.com/ns/types#tag">iPhone</category>
            
                <category domain="http://www.sixapart.com/ns/types#tag">paying for content</category>
            
            <pubDate>Tue, 05 Jul 2011 02:47:17 -0600</pubDate>
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            <title>Where do tablets fit in your news organization&apos;s future?</title>
            <description><![CDATA[This report focuses on what has been learned so far about news consumption behaviors on Apple iPads from research conducted by the Reynolds Journalism Institute (RJI), The Associated Press, Online Publishers Association and Google's AdMob subsidiary between July 2010 and June 2011. While competing devices are now making their way into the consumer marketplace, their numbers were insignificant compared to the iPad when this research was conducted.<br /><br /><a href="http://rjionline.org/news/where-do-tablets-fit-your-news-organization%E2%80%99s-future" target="_blank">Continue reading on the Reynolds Journalism Institute site</a><br />]]></description>
            <link>http://www.sfnblog.com/internet/2011/07/where_do_tablets_fit_in_your_news_organi.php</link>
            <guid>http://www.sfnblog.com/internet/2011/07/where_do_tablets_fit_in_your_news_organi.php</guid>
            
                <category domain="http://www.sixapart.com/ns/types#category">Business</category>
            
                <category domain="http://www.sixapart.com/ns/types#category">Internet</category>
            
                <category domain="http://www.sixapart.com/ns/types#category">Mobile</category>
            
            
                <category domain="http://www.sixapart.com/ns/types#tag">iPad</category>
            
                <category domain="http://www.sixapart.com/ns/types#tag">Tablet Computer</category>
            
            <pubDate>Tue, 05 Jul 2011 02:39:45 -0600</pubDate>
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            <title>USA: Why The NY Post Is The Top Grossing Publisher&apos;s IPad App</title>
            <description><![CDATA[<span class="mt-enclosure mt-enclosure-image" style="display: inline;"><img alt="post_ipad.jpg" src="http://www.sfnblog.com/post_ipad.jpg" class="mt-image-right" style="float: right; margin: 0 0 20px 20px;"  width="250" /></span>The New York Post hasn't made any real money in years. That's why it's an unlikely frontrunner in the publishing industry's uneasy turf war with Apple and the IPad. And even though it comes from a company that is spending tens of millions to invent a new news product for the IPad (News Corp's "The Daily"), the Post has fired the loudest and most effective shots for the newspaper industry directly at Apple's broadside.<br /><br /><a href="http://cscape.wordpress.com/2011/06/23/an-unlikely-leader-the-ny-post-pushes-the-paywall-on-the-ipad/" target="_blank">Continue reading on C-Scape</a><br /> ]]></description>
            <link>http://www.sfnblog.com/business/2011/07/usa_why_the_ny_post_is_the_top_grossing.php</link>
            <guid>http://www.sfnblog.com/business/2011/07/usa_why_the_ny_post_is_the_top_grossing.php</guid>
            
                <category domain="http://www.sixapart.com/ns/types#category">Business</category>
            
                <category domain="http://www.sixapart.com/ns/types#category">Internet</category>
            
                <category domain="http://www.sixapart.com/ns/types#category">Mobile</category>
            
            
                <category domain="http://www.sixapart.com/ns/types#tag">app</category>
            
                <category domain="http://www.sixapart.com/ns/types#tag">iPad</category>
            
                <category domain="http://www.sixapart.com/ns/types#tag">paying for content</category>
            
            <pubDate>Mon, 04 Jul 2011 03:00:14 -0600</pubDate>
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