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AFP goes mobile?

Posted by Leah McBride Mensching on September 2, 2010 at 10:09 AM
Thumbnail image for logo-afp.jpgL'Agence France-Presse (AFP) has announced it plans to offer readers direct access to AFP content on digital devices rather than just a "Business to Business" model. AFP is the third largest news agency in the world, tailing the Associated Press and Reuters, and is undoubtedly an influential force in the print industry, providing articles to about 5,000 newspapers in six different languages. Yet Emmanuel Hoog, CEO of AFP, admits that the company is behind the digital trends. Hoog commented to Le Monde "It's absurd that the third largest news provider does not have an application for the iPad, the smartphone, or the internet...How have the AP and Reuters launched mobile apps in French and not AFP?"

Along with much of the print world, AFP has felt the ramifications of a changing industry. Several newspapers have decided to stop using content from AFP, which has affected the news company's primary source of revenue. While Hoog believes the majority of newspapers will continue their contracts with AFP, Hoog asserts his company is in the position to offer content directly over the Internet and mobile devices.

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