Washington Post to launch iPad app in 'coming weeks'

The Washington Post plans to launch its iPad app "in
the coming weeks," following The New York Times' and Wall Street
Journal's efforts on the Apple device, The
Upshot reported.
"Mobile continues to be a key distribution platform for
our content, utility for our readers, and, a core enabler of our growing
digital business," Ken Babby, chief revenue officer and
general manager for Washington Post Digital stated in a staff e-mail Wednesday.
Photo: AP/Pablo
Martinez Monsivais
"The usage of the Post's iPhone app continues to accelerate," Babby added. He also announced the new mobile leadership team, including former AOL executive Beth Jacobs as general manager for mobile, as well as the Post's Neil Quinn as director for mobile commercial products.
There is no firm date yet on the iPad app release but it's expected some time in the fall, according to a Post spokeswoman, The Upshot reported.
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