Former newspaper writer launches advisory firm

Posted by Alexandra Zeumer on November 26, 2008 at 1:14 PM

Former financial columnist for the St. Petersberg (Florida) Times took an early retirement in August and together with a former colleague has created a financial advisory firm, the Sarasota Herald Tribune reported Tuesday.

Helen Huntley and Rhonda Holifield, the Times’ former business news editor, launched Holifield Huntley Financial Advisers in St. Petersburg, and after only a few months, the Huntley is managing about US$4.3 million of the firms $27 million in assets.

Holifield Huntley offers financial planning in sectors including college, retirement, income taxes and divorce settlements. Investment management services include risk management, asset allocation and quarterly portfolio reviews, according to the Herald Tribune.

Huntley is already beginning publicity for the firm, and the Herald-Tribune reported that she is scheduled to speak at a seminar in St. Petersburg titled “How Thinking Like A Reporter Can Make You A Better Investor.” Huntley wrote her personal finance column for the Times for more than 20 years.