WAN-IFRA

Shaping the Future of the Newspaper

Date

Sun - 21.12.2014


advertising revenue

Advertisers have spent $480 million in United Arab Emirates' newspapers in the first six months of 2010, Gulf News reported yesterday. This represents 70 percent of the overall ad spending, which is estimated at $680 million dollars.

While ads in English-language dailies decreased by 13 percent, Arabic newspapers had 20 percent more ads than last year and "now constitute nearly 42 percent of the total ad spend in newspapers in the UAE," Shaharyar Umar of the Pan Arab Research Centre, told Gulf News.

Despite the dailies' gain, overall spending is down from 2009, when in the first semester advertisers spent $712 million. Television, however, has lost more advertisers, attracting just $57 million. In 2009, TV accounted for $75 million in the same period.

The Gulf News also reported that online media advertising "represents a marginal factor in the region, but retains significant potential." No figures were presented.

Author

Clara Mart

Date

2010-07-16 17:01

Aiming to attract advertisers, the Los Angeles Times has rolled out a free consumer loyalty programme last week called "SCORE," which offers advertisers a platform to engage with The Times' "large and influential audience," according to a press release by the newspaper. The programme comes with sweepstakes offering cash prizes worth US$200,000, amounting to $10,000 per week for 20 weeks.

The Times' SCORE website describes the programme, which stands for SoCal Offers, Rewards & Entertainment, as "the free points program that rewards you for doing stuff you probably do already," MediaBuyerPlanner.com reported yesterday.

"Southern Californians consistently define what we watch, eat, wear, drive and buy and SCORE offers advertisers a dynamic platform to connect with that vital audience," Bill Nagel, executive vice president of business services at the newspaper, stated in the press release. "This initiative also provides consumers with new ways to interact with their news and benefit from everyday activities they already enjoy."

Author

Savita Sauvin

Date

2010-06-25 21:52

The owner of Express Newspapers, Richard Desmond, has invested £100 million in new colour printing presses for his titles, which include Daily Express, the Sunday Express, the Daily Star and the Daily Star Sunday, Press Gazette reported yesterday.

The new presses will reportedly work three times faster, allowing for later deadlines and fuller coverage of breaking news. They will also allow full colour for editions up to 128 pages, therefore creating the opportunity for the newspapers to profit from colour advertisements.

According to the Daily Express, each press from the German company Koenig & Bauer AG will generate 90,000 copies an hour, instead of 22,000 an hour produced by existing machinery.

The new presses will be installed at Westferry Printers in London, which also prints the Financial Times in the UK and is wholly owned by Desmond after he bought out Telegraph Group last year.

Author

Leah McBride Mensching

Date

2010-05-06 18:58

Media General Inc. announced Wednesday that its Q1 loss narrowed year-over-year on reduced expenses and the growth on its TV business, The Associated Press reported.

The loss for Q1 was US$16.7 million, or 75 cents per share, better than that of $21.3 million, or 96 cents per share, in the same quarter one year ago.

Broadcast revenues was up 12.1 percent to $67.1 million, thanks to local advertising and national advertising revenue gain, at 12.1 percent and 13.1 percent, respectively. Cable/satellite retransmission revenues also boosted 27.5 percent, Media Post reported.

The publishing business, however, fell 9.4 percent in revenues compared to the previous year, but improved from a 14-percent drop in Q4, 2009. Publishing revenues totaled $81.3 million.

The company's overall revenues were $158.9 million, about even with last year.

Operating income totaled $8.7 million, up from the $11.6 million operating loss in the same period last year, according to the AP article posted on Business Week.

Author

Erina Lin

Date

2010-04-21 23:25

Journal Communications Inc. announced Tuesday its profit in the first quarter increased to US$5.3 million due to reduced expenses and growth in its broadcasting section, The Associated Press reported.

The U.S. publisher's flagship title, Milwaukee Journal Sentinel, is still facing revenue declines, down 5.3 percent to $37.5 million, but losses in advertising have eased, Editor & Publisher reported.

Classified advertising revenue plunged 13.7 percent due to downturns in all major categories, and retail ad revenue was down 9 percent.

Interactive revenue, however, boosted 20.1 percent to $2.3 million, thanks to an increase in retail sponsorships, E&P reported.

The company's stock price was up 46 cents, or 8.7 percent, to $5.75 in Tuesday morning trading.

The media company reported net income of $5.3 million, or 9 cents per share, for the first quarter, compared to $121,000, or a penny per share, year-over-year.

Overall revenue dropped 3 percent to $98.5 million. Publishing revenue decreased 7 percent to $44.6 million, better than the 16.4 percent decline in the previous quarter. Broadcasting revenue rebound almost 9 percent to $42.6 million.

Author

Erina Lin

Date

2010-04-20 23:53

Google's plan to review its operations in China has caused a decline in online advertising orders this month, Bloomberg reported.

An unidentified external sales agent for Google said new orders from advertisers have dropped about 50 percent after Google released the possible exit plan, as customers are concerned about the uncertainty of the Internet company's operations in China.

According to an anonymous official at Google, the company's operations in China are normal. However, he refused to give any further informaiton, according to China Business News.

"We are operating as usual and are working hard to provide the best service to our partners," said Jessica Powell, a Tokyo- based spokeswoman at Google. She didn't disclose any revenue figures for China.

Author

Erina Lin

Date

2010-01-29 22:56

While most media formats in Russia experienced decreased advertising revenue in 2009 compared to last year, online outlets saw a rise in theirs, according to data from the Russian Association of Communication Agencies (AKAR), Gipp.ru reported today. Experts also predict online ad expenditure will continue to grow throughout 2010.

In Russia, print newspapers and magazines saw a drop of 44 percent during the first three fiscal quarters of the year. Daily papers suffered the least, having had a 20 percent decline in ad spend since 2008. Meanwhile, specialised publications underwent a 55 percent decrease. TV ad expenditure plunged by 21 percent from RUB 94.5 (US$3.15) billion to RUB 74.5 (US$2.48) billion from 2009 to 2008, according to Gazeta.ru. Other spheres went through significant loses; for example, expenditure within exterior advertising decreased by 42 percent since the same period last year.

Russian Internet platforms saw a 3 percent growth in ad spend. Market research from KOMKON during November 2009 showed that Internet advertising was gaining popularity amongst advertisers, according to Alexander Belyakov, manager at contextual advertising company Begun. Over half of those interviewed (56 percent) said that they work at companies that disseminate ads across the Web, a 21 percent rise since 2008.

Author

Alisa Zykova

Date

2009-12-29 14:20

McClatchy Co. has been watching advertising revenue trends rise since the third quarter, and expects the trend to continue through the end of this year, the Wall Street Journal reported today.

The U.S. newspaper publisher also expects "cash expenses to be down in the high-20 percent range in the fourth quarter as we continue our focus on permanently reducing our costs, said Chairman and CEO Gary Pruitt.

The company's shares rose today after reports of an uptick in ad revenue trends, with the publisher predicting declines in ad revenue between the low and mid 20 percent range in the fourth quarter. This is compared to a 28.1 percent decline last quarter, and a 30.2 percent decline in the second quarter of this year, The Associated Press reported in an article posted by ABC News.

McClatchy is also seeing success in its digital business, making Pruitt "confident and optimistic about the future," the Sacramento Business Journal reported. Digital revenue has grown in the double digits over the past few months, up 12.1 percent, and up 15.6 percent in November, he said.

Author

Leah McBride Mensching

Date

2009-12-08 23:18

Independent News & Media posted a 37 percent decline in operating profits for the year ending October 23 as compared to the same period in 2008, but says advertising losses have tapered off, The Guardian reported Thursday.

Following the performance report, the Ireland-based publisher announced that it had secured a two-month extension of its outstanding loans,arranged to safeguard the newspaper's future, The Guardian reported Friday.

Meanwhile, Business World reported Tuesday that profits of Jagran Prakashan Limited, in which INM has a 13.5 percent stake, spiked 84 percent in the most recent fiscal quarter due to a surge in ad revenue.

During the period, JPL launched another City Plus site in Vashi, Navi Mumbai, bringing the total to 18. Also, JPL's Web portal, commonly known as "Yahoo! Jagran," had 1.07 million unique users in September.

(*Note: INM's CEO, Gavin O'Reilly, is also president of the World Association of Newspapers and News Publishers' executive committee and board).

Author

Leah McBride Mensching

Date

2009-11-02 16:10

As the advertising market in Australia begins to recover, so-called old media is also recovering, and doing relatively well, especially compared to those in the United States, The Australian reported Monday.

In the year to September 30, local newspapers in the country saw a small increase on ad revenue spending compared to January 2007, and radio also grew.

In the United States, the bottoming out of the auto industry and the hardships in banking and retail led MarketWatch to ask, "What advertising industry comeback?" The article noted that Interpublic, the world's largest advertising and marketing conglomerate, saw a 47 percent drop in profit in the third quarter.

The Associated Press reported Interpublic earned $17.2 million in the three months ending September 30, compared to $38.7 million in the same period last year.

Author

Leah McBride Mensching

Date

2009-10-28 16:04

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