It’s easy to find pessimistic statements about the impossibility of traditional newspapers making real money from online news. But the gloom isn’t everywhere. Mail Online’s publisher Martin Clarke told investors last Wednesday that the newspaper website is expecting to become profitable for the first time this year.
According to paidContent, Clarke stated that the site expects to break even this year, with revenues of £25m. This figure is expected to rise to £45m in 2013 and £100m within the next five years. Clarke shares these projections despite the fact that, last November, Martin Morgan, CEO of Mail Online’s parent company DGMT, said that “profitability on a meaningful scale is not going to be until 2013 or so,” according to paidContent.