Date

Mon - 18.12.2017


mobile

According to IDATE and data from operators and national regulators, the United States reported £133 billion in telecom service revenues, the highest among all other countries surveyed in 2007. Japan ranked second with £50.4 billion, SFN's Winning Mobile Strategies reported.

In terms of telecom revenues per capita, the United Kingdom, United States and Canada are in the top three with more than £430.

Fixed line penetration is not that impressive across countries - in Germany, there are 66 fixed lines per 100 people, the highest among all the countries. In Japan, France and Italy, the penetration is even lower than 50 percent, according to IDATE.

The United States and United Kingdom have the most monthly outbound fixed line minutes per capita, at more than 200 minutes. Japan, on the contrary, has the least, at less than 80 minutes per capita.

3G connections per 100 people are particularly high in Japan, at more than 65. Italy comes next with 41 connections, while France and Canada lag behind with less than 10 3G connections per 100, according to the report, Winning Mobile Strategies, released by SFN and the World Association of Newspapers and News Publishers.

Author

Erina Lin

Date

2009-08-11 17:33

Overall worldwide mobile revenue, including advertising, subscriptions and handsets, will grow from $519.7 billion in 2004 to $1.09 trillion in 2012, according to Portio Research, SFN's Winning Mobile Strategies reported.

The mobile market also grew faster than other sectors.

In 2006, the mobile market led with a growth of more than 16 percent, double that of the second highest pharmaceutical sector, and also beat IT services, travel and tourism as well as financial services, according to Portio Research.

In 2007, the year-over-year growth of the global mobile market is 11.9 percent, even higher than the semiconductor industry, consulting services, or financial services, according to the report, Winning Mobile Strategies, released by SFN and the World Association of Newspapers and News Publishers.

Author

Erina Lin

Date

2009-08-05 19:09

Global wireless online access users though mobile phones increased from 70 million to 920 million in 2008, according to iResearch. The growth rate was more than 100 percent in 2003 and 2004, but dropped to double digits in the years following, SFN's Winning Mobile Strategies reported.

The number of Internet Web sites, emerging in the mid-1990s, grew to more than 150 million and reached 850 million computers between 2005 and 2008, according to Whoop. Mobile Web sites, emerging in early the 2000s, by comparison, will reach more than 150 million in number on a total of 3.5 billion handsets in 2010, according to the report, Winning Mobile Strategies, released by SFN and the World Association of Newspapers and News Publishers.

Author

Erina Lin

Date

2009-07-24 20:45

A metrics report by Millennial Media has found the entertainment industry leads in mobile spending, coming in first before telecommunications, Web portals and dating sites Media Post reported.

The report shows that the entertainment sector reaches almost three quarters of mobile users through advertisements, totaling roughly 44 million Americans.

The highest percentage of spending was done by movie studios, which count on mobile advertising to attract audiences during the Summer blockbuster season.

The findings show a gradual shift to advertising on mobile sites, with a 10 percent increase in mobile ads being posted last month. The June release of the iPhone 3G is also being attributed to surges in the mobile advertising market.

Author

Leah McBride Mensching

Date

2009-07-20 18:27

Users may no longer have to end a voice call to share media files on their mobiles, thanks to Apple Inc.'s patenting of a new method to share media in phone calls, AllHeadlineNews reported Thursday.

If Apple launches the programme, iPhone users will be able to send images, video, music and other types of files to one another while on a voice call.

"For example, an individual may call his friend to discuss music, but in order for the friend to listen to the music, the individual either may have to send the music to the friend using a device other than his telephone, or he may have to end the phone call and use the telephone to send the friend an email with the music attached," Apple stated in the filing, obtained by AHN.

The patent credits Jeffrey J. Terlizzi, an Apple software engineer, as the inventor.

Author

Leah McBride Mensching

Date

2009-06-04 14:21

Software giant Microsoft, phone manufacturer Nokia and network operators O2 and Orange all announced at the Mobile World Congress in Barcelona that they will launch stores to rival Apple's "App Store," which contains nearly 500 million applications ranging from games to travel guides, Telegraph.co.uk reported Tuesday.

"It's no longer about how the phone works by itself but how it works with the Internet," said Microsoft Chief Executive Steve Ballmer. "It is your instant access to all the people and information that you care about."
Since mobile phone sales are predicted to plummet by 10 percent in 2009, the initiatives may help boost revenue flows, according to Telegraph.co.uk. Apple's App Store is expected to receive around US$800 in its first year, after being launched in July 2008.

Orange Devices Chief Yves Maitre pointed out the move may "drive continued demand of mobile broadband use".

Author

Alisa Zykova

Date

2009-02-18 18:50

Social networking is the catalyst of mobile Web users in Western Europe, according to comScore latest data.

In November 2008, 34 percent of mobile phone users in the region who visited social networking sites only accessed social media exclusive of all other mobile Internet content.

Mobile social networking users in Western Europe (France, Germany, Italy, Spain and the United Kingdom) accounted for 12.1 million. They are still expanding with a 152 percent increase from November 2007 to November 2008.

The reach of mobile social networking was the highest in the United Kingdom, at 9 percent, almost triple that of Germany, the lowest. The average penetration rate across the five countries was 5 percent.

"A large portion of the growth in the mobile Internet audience can be attributed to social networking," said Alistair Hill, analyst, comScore M:Metrics. "In the UK, for example, the audience of those accessing news and information, but not social networking services, with their mobile browser or an application grew by 149,000 unique users, whereas the number of those exclusively accessing social networking grew by six times that number in the past year."

Author

Erina Lin

Date

2009-02-02 22:47

Senior executives at advertising, marketing and interactive companies expect the economic recession to be a great opportunity for the industry, especially firms in emerging marketing and media, according to the AdMedia Partners 15th annual survey "Merger and Acquisitions Prospects for Marketing Services and Internet Marketing Firms," Media Post reported.

Although overall ad spending is estimated to drop 5 percent this year, respondents said a 5 percent growth in interactive advertising, as well as their businesses, is expected. Most online categories will increase too, especially word-of-mouth, social media, search, mobile marketing and behavioural and contextual marketing.

According to the survey, 77 percent expect word-of-mouth or social media marketing to rise in 2009, versus 76 percent who voted for search marketing. Three out of four said mobile marketing will grow, and 70 percent for behavioural or contextual marketing.

However, some people were pessimistic about display advertising. "Banner ads will become pure commodity," one respondent said, according to Media Post.

Author

Erina Lin

Date

2009-01-30 21:24

Of all main media, TV is the most-consumed among teenagers, according to WNA's Gen World Study, SFN's World Digital Media Trends 2007 reported.

Eighty-five percent of the respondents consumed TV at least almost every day, followed by the Internet with 62 percent. Listening to CDs, talking on mobile phones and surfing online were also very common. Traditional media, like newspapers and magazines, were read daily by 22 percent and 17 percent of teens, respectively. Going to movies was the least common in the ranking.

In general, teenagers use digital media on a daily basis. Based on WNA's Gen World Study, more than 80 percent of the teenage respondents in France, the United Kingdom, Spain and Australia performed at least two of the following activities related to digital media: talking on their mobile phone, sending text messages, going online, e-mailing, sending instant messages or using a search engine.

Among the 13 countries involved in the survey, only Brazil and India lagged behind: Teens in Brazil and India use these media daily 23 percent and 5 percent, respectively, according to the report, World Digital Media Trends 2007, released by SFN and the World Association of Newspapers.

Author

Erina Lin

Date

2009-01-30 21:08

The number of U.S. mobile game downloaders increased 17 percent from November 2007 to November 2008. This equaled 8.5 million people, or 3.8 percent of mobile subscribers, comScore reported.

"The rapid growth in smartphone adoption in the United States has provided a boost for mobile gaming, as 34 percent of those downloading a game in November did so using a smartphone," according to Mark Donovan, a senior analyst for comScore.

There was not one smartphone in the top 10 devices for mobile downloads in 2007. However, for 2008, "six out of 10 are smartphones, excluding devices with smartphone-like functionality, such as the Instinct and Voyager, which also make appearances," Donovan added.

The iPhone and BlackBerry Curve have beaten the RAZR and low-end flip phones in terms of popular gaming platforms. The number of smartphone users who download a game almost tripled, while dipping 14 percent among those who own feature phones, comScore reported.

iPhone owners made up 14 percent of overall mobile game downloaders in November, with 32.4 percent of all iPhone users saying they downloaded a game in the month, compared to an overall average of 3.8 percent.

Author

Erina Lin

Date

2009-01-30 20:03

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