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Politico will launch early next year Politico Pro, a subscription news service focused on energy, technology and health care coverage, The New York Times reported yesterday. The service will cost between US$1,495 and $2,500 a year for the first topic, and $1,000 for every additional topic.

"There is a perception that this market is overserved, when we actually think it's underserved," executive editor of Politico Jim VandeHei said. "The idea is that we want to find multiple revenue streams so we can grow even bigger."

Since 2006, Politico has offered free content on its website and has distributed free copies of its print edition in Washington, The New York Observer pointed out. Its main source of revenue is advocacy advertising in its newspaper.

More recently, other media companies have expanded their Washington coverage. Two weeks ago, Bloomberg announced the launch of a news subscription service that will focus on the U.S. federal government. Yesterday, the National Journal relaunched its website offering more daily content and special features, The New York Observer reported.


Clara Mart


2010-10-26 16:25

The Associated Press is looking to create new products and services, according to CEO and president Tom Curley, who was speaking at the Associated Press Managing Editors Convention. Poynter's Steve Myers was live blogging from the conference, which is taking place at the Poynter Institute.

The AP will definitely go into e-commerce and create some subscription-based products, Myers reported Curley as saying, such as a service that collects the top stories of the day and includes "the story behind the story." A product based on the top 25 football teams is another possibility. This echoed elements of Curley's speech at another meeting on Monday, when he mentioned a plan to launch new mobile and tablet applications early next year. convention.

For more on this story, visit our sister publication,


Leah McBride Mensching


2010-10-21 20:00

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