Date

Wed - 18.10.2017


tablet

Today, Apple CEO Tim Cook is expected to show the world the iPad’s mini me, following (as ever) months of hypothesising and (for once) the competition: Amazon and Google have already achieved success in the tiny tablet market with their Kindle Fire and Nexus 7 devices.

The Apple keynote will take place at 10 am PST in San José, California. “We have a little more to show you,” read the invitations, sent one week ago, seemingly substantiating the speculation that has been ricocheting across the web at least since February, when “the first credible rumour” of a mini iPad came from the Wall Street Journal. Taking place at the California Theatre, the unveiling event will likely be modest relative to Microsoft’s “no-expenses-spared” launch of its Surface tablet in New York, scheduled for Thursday, October 25.

Author

Emma Knight

Date

2012-10-23 15:53

UPDATED on Tuesday, October 2 at 11:23 am

When it comes to reading news on a small screen, U.S. consumers lean toward web browsers, with 60 percent of tablet-wielding news consumers and 61 percent of those using smartphones now accessing mobile news mostly through the web, according to a survey published today by the Pew Research Centre.

Fewer than half as many mobile news consumers, in contrast, most often use apps; that is, 23 percent of tablet news readers and 28 percent of smartphone readers. A third category, representing 16 percent of those on tablets and 11 percent on smartphones, claims to be more or less evenly split between the two.

An Online Publishers Association survey from June 2012 corroborates the trend: it found that 41 percent of tablet users mostly accessed magazine and newspaper content through the mobile web, 30 percent through single-publication apps, and 22 percent through newsstand apps.

Moreover, this year’s Pew findings follow a pattern established in last summer's survey, by which point the browser was already more popular among news consumers than apps, but to a lesser extent: 40 percent of tablet-using respondents said they used mostly the web browser for news, 21 percent leaned toward apps, and 31 percent claimed to use both equally.

Author

Emma Knight

Date

2012-10-01 16:04

Nearly 50 media outlets and media advocacy groups signed a letter on Thursday asking the U.S. Supreme Court to allow live news coverage inside its walls for the first time during the decision on President Barack Obama's health care overhaul, reports AP via the Huffington Post. Check out The New York Times’ interactive feature on the Supreme Court decision, expected to take place later this month.

Seven judges of Britain's Supreme Court dismissed as "without merit" Wikileaks founder Julian Assange's "last attempt" at appealing against extradition to Sweden over alleged sex crimes, reports the BBC. Extradition proceedings are due to begin after a two-week grace period.

Author

Emma Knight

Date

2012-06-15 16:51

By using a combination of breathtaking images, specially curated content and social networking tools, the tablet app for National Geographic magazine does something that not many publications are willing to do, according to minonline: the NG app offers users an experience that is totally different from print magazine-reading.

Unlike many magazines, whose tablet apps consist of digital replicas of their print format, the NG app has a compelling splash page which offers readers just enough content—from stories to videos to photos—without being visually overwhelming, the article said.

“The art of this app is that it doesn’t overwhelm you like the site with a torrent of content. It is highly curated each day to give the user a taste,” the article said. “And this seems to us a novel and thoughtful way to come at the tablet.”

App users also have access to the full NG catalog, searchable by videos, articles, galleries, or featured photos, the article said. 

Author

Gianna Walton

Date

2012-04-13 16:12

Next Issue Media, comprised of Hearst Corporation, Condé Nast, News Corporation, Meredith and Time Inc., just launched its digital magazine consortium which allows subscribers to pay a monthly flat rate for access to various top-selling magazines, The New York Times Media Decoder blog reported.

After downloading the Next Issue Media tablet app, users choose to pay either $9.99 for access to all monthly publications available on the app or $14.99 for all monthly and weekly publications, the article said.

According to the Next Issue Media website, current magazines available to users include Time, The New Yorker, Better Homes and Gardens, Esquire, People, Elle and Vanity Fair, among others.

Offering a flat rate payment could save readers a great deal of money on subsciptions, since many individual magazine apps range from $1.99 to $5.99 per single issue, Media Decoder said.

Author

Gianna Walton

Date

2012-04-04 12:21

The Boston Globe announced yesterday that it was following in the footsteps of other newspapers and launching an ePaper edition for online and print subscribers, according to boston.com. The ePaper version, which mirrors the format of the print paper, can be read on a laptop or downloaded as an app for smartphones and tablets, the article said.

The “replica edition” contains additional digital features such as page-turning, navigation scrolling and bookmarking, the article said. The new version also features a “text-to-speech” option, which can read selected articles or the entire newspaper aloud.

According to the description from the iTunes app store, users can choose a setting in which Apple Newsstand automatically downloads the paper daily, just like a print version would be delivered each day. The description also states that users can click on articles to access embedded links or share those articles on social networking sites such as Facebook and Twitter.

Subscribers can obtain the ePaper from bostonglobe.com or download the app from the iTunes store, while non-subscribers can purchase single issues for $0.99 or in-app subscriptions for $14.99 per month, the article said.

Author

Gianna Walton

Date

2012-03-28 13:49

Today, free UK newspaper Metro announced the launch of a targeted consumer marketing campaign in London aimed to increase readership of its tablet edition, according to a press release. The campaign, which will continue for the rest of the week, aims to reach the “urbanite” audience that falls outside of Metro’s commuter distribution areas.

Advertisements will run on digital screens in London’s major train stations, in the print editions of Metro, on the music streaming service Spotify and through in-app ads, the release said.

The station ads, starting at 4pm each day, instruct viewers to take a picture of the front page of Metro’s tablet edition and then tweet the photo to @MetroUK with the hashtag #tablet and the viewer’s location, from which one winner will be chosen per day. Each day’s winner will then be entered for the chance to win a tablet.

The print ads include information about the tablet edition ads at train stations, but also instruct readers to download Blippar, an image-recognition app, on their mobile phones to play a 3D game, from which they will also have a chance to win a tablet, the release said.

Metro’s ads on Spotify offer consumers yet another chance to win something: by clicking on display ads, users are directed to Metro's Facebook page where they can enter to win a year-long membership to Spotify Premium.  

Author

Gianna Walton

Date

2012-03-26 14:48

According to a new report released by the Internet Advertising Bureau and PricewaterhouseCoopers, mobile advertising spending in the UK increased by 157% from 2010 to 2011, The Guardian reported. Spending climbed from £83 million in 2010 to £203 million in 2011, the article said.

Mark Sweney of The Guardian attributes the rise in spending to the increased popularity of 3G and Wi-Fi, as well as the use of targeted advertising through mobile.

According to the article, the report also found that display advertising had the highest percentage increase, up 186% from 2010. Display advertising has risen drastically since 2008, the year mobile apps became widely available, and mobile search advertising has also increased by 145%, the article said.

Mobile Marketing reported last year that mobile ad spending in the UK doubled from 2009 to 2010, including vast increases in mobile search advertising and display advertising.

As we previously reported, a 2011 comScore study showed the UK had the highest percentage of news website traffic from mobile devices.

Author

Gianna Walton

Date

2012-03-20 18:31

According to the 2012 annual State of News Media report, more Americans than ever own and receive news from smartphones and tablet computers, the Pew Research Center reported.

survey of 3,000 adults conducted by the Pew Research Center’s Project for Excellence in Journalism found that 44% of people over 18 now own a smartphone, while 18% of adults own tablets—a 50% increase in tablet usage from the summer of 2011.

The survey found that, of the majority of Americans who own a desktop or laptop computer, more than half also own a smartphone. In addition, it found that almost a third of smartphone owners also own a tablet. Overall, 13% of the adults surveyed owned all three devices.

For more on this story, please see our sister publication www.editorsweblog.org

Author

Gianna Walton

Date

2012-03-20 18:26

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