The top 100 U.S. media companies had total revenues up 4.6 percent last year, the slowest growth since 2001, according to a new report “100 Leading Media Companies,” released by Advertising Age, B to B online reported.
According to Ad Age, the top 100 U.S. media companies had revenues of US$299.1 billion last year, including those from advertising, subscriptions and fees.
Time Warner has remained on the top of the list since 1995, with $35.6 billion net U.S. media revenues last year.
To break down by media category, digital took the lead with the highest revenue growth of 10.8 percent over 2006. Cable networks followed closely behind with a 10.6 percent growth, while newspapers dropped 6.8 percent, B to B online reported.
Cable systems and satellite services made up a record high of 31 percent of 2007 U.S. media revenues.
The full report is available at www.adage.com.